Steering the noise to map sustainability goals for Wagamama 2020
Ongoing Project
Is replacing single-use plastic with convoluted ‘bio’ single-use plastic, the informed and ethical decision for society?
Looking behind the curtain, the ban on single-use plastics is really a ban to suppress our throw-away culture of single-use and repurposable products.
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When it comes to the debate on recycle vs compost, many people are confused and often mis-led by companies such as Vegware, voicing the need to replace widely recyclable plastics with ‘compostable’ PLA-based material which gets incinerated anyway.
Even the problem is the model of bin and regrow is systemic with the throwaway society, instead we need a more sustainable closed-loop economy.
A material journey
Overview of how certain material groups are processed -> formed into products -> end of life.
A basic product journey from us [Bunzl] -> Wagamama -> end of life.
Used to design product experience touch-points for stake holders: Chef, Delivery rider, Customer
